Description Is profit-making the only goal of a business? Should anunbridled market mechanism drive corporate enterprise? To whatextent should corporations compensate for the manifest and hiddencosts that are incurred by the society at large? These are some ofthe questions that have engaged specialist economists, businessbarons, corporate heads and management experts for decades. Aconsensus has emerged that corporate practices cannot bypass thefundamental demands of ethical behaviour, that administration andpolicies of governance have to be more transparent and publiclyaccountable, and that businesses must be sensitive to the communityand environment within which they are established. This has led tothe emergence of three key concepts of contemporary businesses,namely, business or corporate ethics, corporate governance, andcorporate social responsibility. Corporate Ethics, Governance and Corporate Social Responsibility: An Indivisible Package Ethical Business and Corporate Social Responsibility: The Long-term Perspective Ethical Challenges in the Financial Sector ? I Ethical Challenges in the Financial Sector ? II Ethical Challenges in Marketing ? I Ethical Challenges in Marketing ? II Ethical Challenges in Advertising Morality, Trust and Integrity: The Foundations of Business Ethics Corporate Social Responsibility in the Southeast Asian Context. Ethical Challenges in Business Corporate Social Responsibility: A Competitive Tool for Corporate Excellence Corporate Social Responsibility: The NTPC Model Corporate Governance: Precepts and Practices ? I Corporate Governance: Precepts And Practices ? II Challenges and Opportunities for Corporate Governance In India Business Ethics and the Media A. C. Fernando is a professor of economics, ethics andcorporate governance, and is currently the director of the LoyolaCentre for Business Ethics and Corporate Governance, a Centre ofExcellence, in the Loyola Institute of Business Administration(LIBA), Chennai.
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